About the Founder

Hi, I’m Izzy, the face behind Lash Iz Beauty. My love for beauty started with wanting to enhance my own look, but it quickly grew into a passion for helping other women feel just as confident and unstoppable. I know what it’s like to want lashes that not only look amazing but are also easy to wear and affordable – that’s why I created Lash Iz Beauty.

As a former beauty expert who’s worked with top brands and celebrities in LA. I often thought about how the spotlight isn’t often shined on the beauty in individuals who aren’t regularly seen. I believe everyone deserves to feel beautiful, no matter their social status or follower count. That’s why I made my brand affordable and easy to access—because beauty is inside us all.

Every lash style reflected on our website portray my belief that beauty should be fun, expressive, and accessible to everyone. My goal is to inspire confidence with every blink and help you embrace the boldest version of yourself.